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Dave McSpadden ’83


Chancellor's Global Leadership Council

Before retiring in 2021, McSpadden served as chief marketing officer at Franklin Templeton Investments where he set the firm’s marketing strategy across 38 countries, and led the digital transformation of the firm’s sales and marketing organizations. Previously, he served as senior vice president for marketing at Charles Schwab & Company, where he led Schwab’s brand advertising, marketing and advice services for affluent investors. At Carolina, McSpadden served as chair of the UNC Global Advisory Board for eight years (2005-2013). He was also a member of the Chancellor’s Global Leadership Circle (2007-2008).